Savvy British travellers are looking for weaker currencies to make their pound go further during the credit crunch, according to new research.

While Europe and the USA remain key destinations for holidaymakers, travellers looking to save have been embracing the Croatian kuna and Thai baht when looking overseas this year, according to research from the International Currency Exchange (ICE).

Andrew Hamilton, ICE head of Marketing, said: "Brits have lost spending power when visiting long haul destinations such as Australia and South Africa, so many UK travellers have kept costs down this summer by heading to non-Eurozone countries like Croatia, Turkey, Czech Republic and Bulgaria.

"These emerging travel hot spots now dominate the top ten list of currencies ordered in August 2009, compared with the same month in 2008”, Hamilton added.